Privacy Policy
Privacy Policy
This Privacy Policy describes how summermama.co (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
Device Information
- Examples: Web browser version, IP address, time zone, cookie information, what pages or products you view, search terms, and how you interact with the Site.
- Purpose: To load the Site accurately for you and to perform analytics to improve our Site.
- Source: Automatically collected via cookies, log files, web beacons, tags, or pixels.
- Disclosure: Shared with our processor Shopify.
Order Information
- Examples: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
- Purpose: To provide products/services, process payments, arrange shipping, send confirmations, detect fraud, and—if applicable—send marketing communications.
- Source: Collected directly from you.
- Disclosure: Shared with Shopify.
Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you. For example:
- We use Shopify to power our online store. Read more: Shopify Privacy Policy
- We may share your information to comply with legal obligations or protect our rights.
Behavioral Advertising
We use your Personal Information to provide you with targeted ads or marketing communications we believe may interest you.
- Google Analytics: Helps us understand how customers use our Site. Learn more: Google Privacy Policy. Opt-out: Google Analytics Opt-out.
- We may share usage data with advertising partners via cookies or similar technologies.
To opt out of targeted advertising:
- Facebook – Ad Settings
- Google – Google Ad Settings
- Bing – Bing Ads Policy
You may also opt out via the Digital Advertising Alliance: optout.aboutads.info
Using Personal Information
We use your personal data to provide services including selling products, processing payments, fulfilling orders, and sending updates or promotions.
Lawful Basis (GDPR)
If you are a resident of the European Economic Area (EEA), we process your personal data under the following lawful bases:
- Your consent
- Contractual necessity
- Legal compliance
- Protection of vital interests
- Public interest tasks
- Legitimate interests (without overriding your rights)
Retention
We retain your information for our records unless you request its deletion after making a purchase.
Automated Decision-Making
We do not use fully automated decision-making with significant legal effects. Shopify uses limited automation for fraud prevention only:
- Temporary deny list of IPs with failed transactions
- Temporary deny list of credit cards linked to those IPs
Cookies
Cookies are small files that help us recognize your device and provide a smoother experience. They support store navigation, login preferences, and analytics.
Cookies We Use
| Name | Purpose |
|---|---|
_ab | Used for admin access |
_secure_session_id | Storefront navigation |
cart, cart_sig | Cart and checkout |
checkout_token | Checkout process |
storefront_digest | Customer login |
_shopify_* | Shopify analytics and tracking |
_y, _s | General analytics |
Most cookies expire within 30 minutes to 2 years.
Managing Cookies:
You can modify your browser settings to block or remove cookies. Learn more at: www.allaboutcookies.org
Note: Blocking cookies may impact functionality or limit advertising opt-outs.
Do Not Track
We do not alter our data practices in response to “Do Not Track” signals due to lack of consistent industry standards.
Changes
We may update this policy occasionally to reflect changes in our practices or for legal, regulatory, or operational reasons.
Contact
For questions or complaints regarding your personal data, please contact us at:
Last updated: July 8, 2025
If you are not satisfied with our response to your privacy concerns, you may contact your local data protection authority.
